Demand and Supply-Side Analysis of Dhaka Based Online Business during the COVID-19 Pandemic: Evidence from Bangladesh

This paper conducts the demand and supply-side analysis of Dhaka-based online businesses during COVID-19 pandemic. In nations like Bangladesh, online-based shopping has not been simple due to an immature foundation hesitance, or failure, consumers use banks electronic payment. It is certain that once-in-a-century-pandemic, Covid-19, modified way individuals think, shop, transact while purchasing goods services. found out how emergency made significant changes in consumers’ buying behavior business sector. Three different questionnaire surveys have prepared cover side scenario supply businesses, especially e-commerce, f-commerce, ed-tech sectors. As crisis measures embraced urban areas Dhaka put on lockdown, moved purchase ever-increasing number things online. The reflects essential commodity purchases replaced luxuries analyzing pre-COVID post-COVID behavior. Suppose this shift towards brings up issues about what relevant can expect near long-haul future, shopper conduct changed irreversibly. An eco-friendly digital environment, proper optimization marketing channels, improved payment procedures may help sustain upsurge sector as a whole. Based survey data, qualitative finds conditions.